Key points
- Keep the promotion relevant to the product.
- Show the physical product in the video.
- Add a detailed description.
- Do not use pirated content.
- Avoid NSFW/inappropriate content.
5 Most Common Quality Issues: Shoppable Videos
Creator TL;DR
AI-generated from the captured TikTok policy text. Verify against the TikTok source before acting.
TikTok lists five common quality issues for shoppable videos: irrelevant promotion, no physical product shown, insufficient description detail, pirated content, and NSFW/inappropriate content.
Say / show
- The video shows the product being sold.
- The description explains the product clearly.
- The promotion matches the product and content.
- All media used is original or properly authorized.
- The content is appropriate for a general shopping audience.
Do not say / show
- This video is not about the actual product.
- The product is not shown in the video.
- The description is vague or too brief.
- This includes pirated material.
- This includes NSFW or inappropriate content.
Violation risks
- Content may be flagged as a quality issue if the promotion is irrelevant.
- Videos may be considered low quality if no physical product is displayed.
- Underdetailed descriptions may hurt shoppable video quality.
- Pirated content is a listed issue.
- NSFW/inappropriate content is a listed issue.
Who it affects
- Creators making shoppable videos
- Creator-community operators reviewing shoppable video quality
Source notes
- This summary is based only on the source text provided; verify against the TikTok source before acting.
Confidence: high · Model: gpt-5.4-mini · Prompt: creator-policy-summary-v1
Readable Policy Copy
Captured policy content rendered without TikTok navigation, scripts, tracking markup, or page chrome. Source: raw-html.
- Irrelevant promotion
- No physical product displayed
- Description is not detailed
- Pirated content
- NSFW (Inappropriate) content