Creator TL;DR
AI-generated from the captured TikTok policy text. Verify against the TikTok source before acting.
TikTok Shop prohibits sellers from listing or selling a wide range of illegal, unsafe, counterfeit, recalled, regulated, and high-risk products. The policy covers many product categories, and TikTok Shop may enforce removals, penalties, or selling restrictions even when an item is legal locally. Sellers must follow this policy plus Community Guidelines and Seller Terms of Service.
Key points
- Do not promote or sell prohibited products on TikTok Shop.
- Restrictions can apply even if a product is legal in your area.
- TikTok Shop can remove listings, deduct account health points, issue refunds, or suspend selling access.
- Misleading tactics like altered spelling, disclaimers, or incomplete images do not make a prohibited item allowed.
- Sellers are responsible for checking applicable laws, licenses, and category requirements before listing.
Say / show
- This item is allowed only if it complies with TikTok Shop policy and all applicable laws.
- Check the TikTok Shop source policy before listing or recommending a product.
- Follow category-specific requirements for regulated items.
- Use accurate titles, images, and descriptions that do not hide what the product is.
Do not say / show
- It’s legal locally, so it’s allowed on TikTok Shop.
- You can list it if you add a disclaimer or change the spelling.
- Only dangerous items are prohibited.
- If the product is in a gray area, it is automatically allowed.
Violation risks
- Listing removal
- Account Health Rating point deductions
- Refunds to customers
- Revocation of selling privileges
- Account suspension
- Reporting to legal authorities where appropriate
Who it affects
- All sellers on TikTok Shop
Source notes
- Verify against the TikTok Shop source before acting; this summary is based only on the provided policy text.
- The policy says TikTok Shop may be more restrictive than applicable law.
- The source text covers many examples, but the lists are not exhaustive.
Confidence: high · Model: gpt-5.4-mini · Prompt: creator-policy-summary-v1