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Dietary Supplements Requirements

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AI-generated from the captured TikTok policy text. Verify against the TikTok source before acting.

TikTok Shop dietary supplements are invite-only. Sellers must follow this page plus the Restricted Product Policy, submit specific label documents, avoid prohibited products and claims, include required FDA disclaimer information, and comply with enforcement rules.

Key points

  • Dietary supplements are invite-only; contact your Account Manager.
  • Sellers must follow this page and the Restricted Product Policy.
  • Listings cannot make disease, medical, FDA-approval, or other prohibited claims.
  • High-dose vitamin/mineral servings above NIH UL can trigger immediate enforcement.
  • Required disclaimer must appear on both the listing and the product label.
  • Manufacturers/importers/distributors and resellers must submit clear, unedited, high-resolution physical label photos.
  • Infant and toddler supplements have extra limits and required listing information.

Say / show

  • Invite-only sellers only.
  • Use clear, unedited, high-resolution photos of physical packaging.
  • Show intended age range, dosage form, active ingredients/strength, key safety warnings, and product classification.
  • Use only permitted claims that do not diagnose, cure, mitigate, treat, or prevent disease.
  • Ensure the required FDA disclaimer appears on the listing and label.
  • Verify products against the source and applicable laws before listing.

Do not say / show

  • Do not sell without invitation.
  • Do not claim FDA approval, certification, or endorsement.
  • Do not make disease or medical claims like curing cancer or lowering cholesterol.
  • Do not list prohibited products such as CBD/hemp cannabinoids, weight management supplements, or products with unapproved drug ingredients.
  • Do not submit edited, photoshopped, mockup, or flat graphic label files.
  • Do not rely on superficial PDP edits to fix high-dose formulation issues.

Violation risks

  • Listing deactivation.
  • Listing freeze.
  • Immediate freeze for high-dose UL violations.
  • Category selling privileges removed.
  • Account health points deducted.
  • Product listings removed.

Who it affects

  • Sellers of dietary supplements.
  • Manufacturers, importers, distributors, and repackers.
  • Resellers of dietary supplements.
  • Sellers of infant and toddler supplements and other nutritional products.

Source notes

  • This summary is based only on the provided TikTok source text; verify details against the TikTok source before acting.
  • The source says sellers are solely responsible for compliance with applicable federal, state, and local laws.
  • The source says dietary supplements are also subject to the Restricted Product Policy.
  • The source says this page is informational and not legal advice.

Confidence: high · Model: gpt-5.4-mini · Prompt: creator-policy-summary-v1

Readable Policy Copy

Captured policy content rendered without TikTok navigation, scripts, tracking markup, or page chrome. Source: article-html.

Key Points:
  • To sell Dietary Supplements, you must be invited to offer products in the category. Contact your Account Manager (AM) to learn more.
  • For help with the review process and rejection handling, see Your Guide to Category Qualification.
This document outlines the requirements for selling Dietary Supplements on TikTok Shop. These requirements are in place to help sellers comply with all applicable laws and regulations and to ensure customer safety. Dietary supplements are also subject to our Restricted Product Policy. Sellers must comply with both this document and the Restricted Product Policy when listing dietary supplements. Sellers are solely responsible under the Seller Terms of Service for ensuring that their products, product labels, and listings comply with all applicable federal, state, and local laws and regulations.
Eligibility to sell dietary supplements is limited to invite-only sellers. Contact your Account Manager (AM) to learn more.

Dietary Supplements

A dietary supplement is a product meant for oral ingestion. It contains an ingredient intended to support your diet. This ingredient can include vitamins, minerals, herbs, botanicals, and amino acids. For more information, see FDA's Dietary Supplements page.

Permitted Dietary Supplements

The following dietary supplements are allowed to be sold on our platform by invite-only sellers:
  • Beauty supplements
  • Fitness supplements
  • Vitamins, mineral and wellness supplements
  • Herbal supplements
  • Sexual wellness supplements, such as testosterone boosters and sexual performance enhancer supplements. See Promoting Sexual Wellness Products for more information.

High-Dose Supplement Restrictions

To protect consumer safety, TikTok Shop enforces limits on the concentration of vitamins and minerals in dietary supplement listings.
Any dietary supplement listing where a single serving exceeds the daily Tolerable Upper Intake Level (UL) for an adult—as established by the National Institutes of Health (NIH) Office of Dietary Supplements for a vitamin or mineral whose UL is associated with adverse effects—is subject to immediate enforcement.
Because compliance is determined by the product's actual formulation, superficial changes to the Product Detail Page (such as lowering the stated serving size or nutrient amounts) do not bring a listing into compliance. See Enforcement Actions and Appeals below for how a listing enforced under this rule can be reinstated.

Prohibited Dietary Supplements

The following dietary supplements are prohibited on our platform. This list is non-exhaustive.
  • Weight management supplements, including:
    • Appetite suppressants and carbohydrate control supplements
    • Diet shakes, fat burners, and weight loss bars
    • Meal replacement bars, meal replacement drinks, and weight loss bars
  • Mental wellness supplements
  • Cannabidiol (CBD) and other hemp- or cannabis-derived cannabinoids
  • Products named in FDA recalls, warning letters, or safety alerts
  • Products containing unapproved drug ingredients — for example peptides and GLP-1 agonists
  • Adulterated or misbranded products, including products with hidden pharmaceutical ingredients
  • Products containing controlled substances or DEA List I chemicals. Any supplement containing a scheduled substance or a DEA List I chemical derivative is prohibited
  • Endangered species-derived ingredients (for example shark cartilage, whale or dolphin derivatives, or protected plant/animal ingredients that may violate wildlife protection laws)
  • Pure or highly concentrated caffeine sold in bulk directly to consumers, which FDA considers adulterated (see FDA site for more details)

Prohibited Claims

Your product listings, including titles, images, and descriptions, must comply with the following prohibitions:

Disease and Medical Claims

You may not make explicit or implicit claims that your product diagnoses, cures, mitigates, treats, or prevents any disease or medical condition. This applies to all listing content, including product titles, images, and descriptions.
Examples of prohibited claims include, but are not limited to:
  • "Cures cancer" or "treats diabetes"
  • "Reduces risk of gestational diabetes"
  • "Lowers cholesterol"
  • "Targets blood sugar levels"
  • "Stops hair loss"
  • "Treats eczema or psoriasis"
  • "Kills cold and flu viruses"
  • "Anxiety & Stress Relief" (as a product title for a food supplement)
Both direct statements and implied claims are prohibited. For example, marketing a product as targeting blood sugar levels may be considered an implied claim related to diabetes, even if the word "diabetes" is not used.

FDA and Regulatory Claims

You may not claim that your product has been approved, endorsed, or certified by the FDA or any other regulatory body. Examples of prohibited claims include:
  • "FDA-Approved"
  • "FDA Certified"
  • "Melatonin with FDA approval"
Dietary supplements are not FDA-approved products. Making such claims is not permitted on TikTok Shop.

Required FDA Disclaimer

TikTok Shop requires sellers comply with all applicable federal, state and local laws, including but not limited to the inclusion of applicable disclaimers on the product listing and product label. Refer to the FDA site for more information.
Non-compliant listings are subject to enforcement action.
This disclaimer must appear on the product listing and on the product label. Listings that make a structure/function claim but omit the disclaimer are subject to enforcement action.

Requirements To Sell Dietary Supplements

Select sellers will be invited into this category by their Account Manager (AM). Invited sellers will need to submit documents proving they are qualified to sell these products.
Detailed requirements are listed in the sections below.

Manufacturers, Importers, And Repackers

Proof Of FDA Food Facility Registration

If you are applying to sell dietary supplements you manufactured, imported, or repacked, you may be required to submit the following documents:
Manufacturers, importers, and repackers may be required to provide one of the following:
  • A verification letter from a third party confirming valid FDA food facility registration
  • A screenshot from the FDA Direct website showing valid FDA food facility registration
The proof of FDA food facility registration must include:
  • The name of the registered establishment. This must match the manufacturer or importer listed on the product label
  • The physical address of the registered establishment
  • The operation type of the establishment
  • Confirmation that the registration is valid at the time of submission
Additional requirements:
  • If submitting a screenshot, it must clearly show that it was taken from the official FDA website
  • If submitting a third-party verification letter, the letter must clearly display the third party’s name and contact information

Proof of cGMP Certification

Current Good Manufacturing Practice (cGMP) regulations are enforced by the FDA to ensure the safety, purity, and quality of regulated goods like dietary supplements. To maintain marketplace integrity and consumer safety, sellers are required to submit valid proof that their products are manufactured in compliance with these strict regulatory standards.
Manufacturers must submit proof of cGMP certification that meets the following requirements:
  • The certification must be valid at the time of submission
  • It must confirm that the establishment complies with 21 CFR Part 111

Product Lab Test Report

Manufacturers, importers, and repackers must submit at least one valid product lab test report from an approved laboratory.
Accepted Test Report TypesThe test report must be one of the following:
  1. A valid test report from TikTok Shop Accredited Partner Laboratories (listed below)
  2. A valid test report from an in-house ISO/IEC 17025–accredited laboratory (an international standard for testing and calibration laboratories), plus a valid ISO certificate
  3. A valid test report from an in-house laboratory, plus a valid cGMP certificate compliant with 21 CFR 111 or 21 CFR 117
TikTok Shop Accredited Partner LaboratoriesAccepted partner laboratories include:
Test Report RequirementsAll submitted test reports must meet all of the following:
  • Issued within the last 180 days
  • Cover products that match the purchase invoice, including brand and manufacturer details
  • Display the same company name and address as the selling account
    • If the seller is the manufacturer, the manufacturer listed on the report must match the selling account
Required Test ContentA valid test report must include:
  • Microbiological testing
  • Heavy metals testing
  • Contaminant testing, such as pesticides or residual solvents (as labeled on the report)
  • Content claims / potency / label claim verification
    • The reported amount of each active ingredient per dosage unit must fall within the permitted tolerance range
For supplements marketed for sexual enhancement or bodybuilding, the report must also include testing for known adulterants in accordance with NSF/ANSI 173-2024. This testing must be clearly documented in the report.

Images Of Sample Product Labels

Manufacturers, importers, and distributors must submit clear, unedited, high-resolution photos of the physical product packaging (including the front, back, and side labels) of the dietary supplement you intend to sell on our platform. All labels must be fully legible, permanently affixed to the physical container, and strictly compliant with FDA labeling regulations.
Digital mockups, flat graphic design files, or edited/photoshopped label images are not accepted.
The Front Label must include:
  • Statement of Identity: The specific name of the product (e.g., "Vitamin C") accompanied by the term "Dietary Supplement" or an FDA-recognized equivalent (e.g., "Herbal Supplement", "Calcium Supplement").
  • Net Quantity of Contents: The total amount of the supplement in the container, expressed in weight, measure, or numerical count (e.g., "60 Capsules", "Net Wt. 8 oz (226g)").
The Supplement Facts Label (Information Panel) must include:Every dietary supplement must feature a strictly formatted, boxed "Supplement Facts" panel that contains:
  • Serving Size & Servings Per Container: The recommended amount of the product to be consumed per occasion (expressed in household units such as tablets, capsules, teaspoons) and the total number of servings in the package.
  • Dietary Ingredients & Quantities:
    • Quantitative amounts (by weight) and the Percent Daily Value (% DV) for all mandatory nutrients (calories, fats, sodium, sugars, vitamins, minerals) when present in reportable quantities.
    • For proprietary blends, the total weight of the blend must be declared, and its constituent ingredients must be listed in descending order of predominance by weight.
  • Other Ingredients: A separate list placed directly below the Supplement Facts panel identifying all excipients, binders, fillers, colorings, or artificial flavors (e.g., "Other Ingredients: Gelatin, Magnesium Stearate, Silica") listed in descending order of predominance by weight.
  • Allergen Declarations: Clear disclosure of any major food allergens (e.g., milk, eggs, fish, crustacean shellfish, tree nuts, wheat, peanuts, soybeans, sesame) as required by the Food Allergen Labeling and Consumer Protection Act (FALCPA) and the FASTER Act.
The Back/Side Label (Information Panel) must also include:
  • Manufacturer/Distributor Information: The name and physical street address (including city, state, and ZIP code) of the manufacturer, packer, or distributor.
  • Domestic Adverse Event Contact Information: A domestic U.S. mailing address or U.S. telephone number through which the responsible party can receive reports of serious adverse events (under the Dietary Supplement and Nonprescription Drug Consumer Protection Act).
  • Directions for Use: Clear and safe instructions for consumption (e.g., "Take one capsule daily with a meal").
  • FDA Disclaimer (If applicable): If the product packaging or listing description makes any structure/function claims (e.g., "Supports bone strength", "Promotes immune health"), the label must display the mandatory, boxed FDA disclaimer verbatim:
"This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease."

Resellers

If you are applying to sell dietary supplements as a reseller, you must submit the following documents:

Purchase Invoice or Proof of Purchase

Resellers must submit a legible purchase invoice or proof of purchase issued by the product’s manufacturer or distributor. The invoice must meet all of the following requirements:
  • Be dated within the last 180 days
  • Show the same name and address as the selling account
  • Include the full name and address of the manufacturer or distributor
  • Contain products belonging to the applicable category
  • Reflect a combined purchase of at least 400 units (The 400-unit minimum demonstrates an established supply-chain relationship and sufficient inventory commitment. It applies to the combined purchase shown on the submitted invoice and must cover the products you intend to list)
  • Be written in English or Chinese

Product Lab Test Report

Resellers must submit at least one valid product lab test report from an approved laboratory.
Accepted Test Report TypesThe test report must be issued by a TikTok Shop Accredited Partner Laboratory, including:
Test Report RequirementsAll submitted test reports must meet all of the following:
  • Issued within the last 180 days
  • Cover products that match the purchase invoice, including brand and manufacturer details
  • Display the same company name and address as the selling account
    • If the seller is the manufacturer, the manufacturer listed on the report must match the selling account
Required Test ContentA valid test report must include:
  • Microbiological testing
  • Heavy metals testing
  • Contaminant testing, such as pesticides or residual solvents (as labeled on the report)
  • Content claims / potency / label claim verification
    • The reported amount of each active ingredient per dosage unit must fall within the permitted tolerance range
For supplements marketed for sexual enhancement or bodybuilding, the report must also include testing for known adulterants in accordance with NSF/ANSI 173-2024. This testing must be clearly documented in the report.

Images Of Sample Product Labels

You must submit images of the front, back, and supplement facts label of a sample dietary supplement you intend to sell on our platform. All labels must be clearly visible on the product.
Resellers must submit clear, unedited, high-resolution photos of the physical product packaging (including the front, back, and side labels) of the dietary supplement you intend to sell on our platform. All labels must be fully legible, permanently affixed to the physical container, and strictly compliant with FDA labeling regulations under 21 CFR Part 101.
Digital mockups, flat graphic design files, or edited/photoshopped label images are not accepted.
The Front Label must include:
  • Statement of Identity: The specific name of the product (e.g., "Vitamin C") accompanied by the term "Dietary Supplement" or an FDA-recognized equivalent (e.g., "Herbal Supplement", "Calcium Supplement").
  • Net Quantity of Contents: The total amount of the supplement in the container, expressed in weight, measure, or numerical count (e.g., "60 Capsules", "Net Wt. 8 oz (226g)").
The Supplement Facts Label (Information Panel) must include:Every dietary supplement must feature a strictly formatted, boxed "Supplement Facts" panel (under 21 CFR § 101.36) that contains:
  • Serving Size & Servings Per Container: The recommended amount of the product to be consumed per occasion (expressed in household units such as tablets, capsules, teaspoons) and the total number of servings in the package.
  • Dietary Ingredients & Quantities:
    • Quantitative amounts (by weight) and the Percent Daily Value (% DV) for all mandatory nutrients (calories, fats, sodium, sugars, vitamins, minerals) when present in reportable quantities.
    • For proprietary blends, the total weight of the blend must be declared, and its constituent ingredients must be listed in descending order of predominance by weight.
  • Other Ingredients: A separate list placed directly below the Supplement Facts panel identifying all excipients, binders, fillers, colorings, or artificial flavors (e.g., "Other Ingredients: Gelatin, Magnesium Stearate, Silica") listed in descending order of predominance by weight.
  • Allergen Declarations: Clear disclosure of any major food allergens (e.g., milk, eggs, fish, crustacean shellfish, tree nuts, wheat, peanuts, soybeans, sesame) as required by the Food Allergen Labeling and Consumer Protection Act (FALCPA) and the FASTER Act.
The Back/Side Label (Information Panel) must also include:
  • Manufacturer/Distributor Information: The name and physical street address (including city, state, and ZIP code) of the manufacturer, packer, or distributor.
  • Domestic Adverse Event Contact Information: A domestic U.S. mailing address or U.S. telephone number through which the responsible party can receive reports of serious adverse events (under the Dietary Supplement and Nonprescription Drug Consumer Protection Act).
  • Directions for Use: Clear and safe instructions for consumption (e.g., "Take one capsule daily with a meal").
  • FDA Disclaimer (If applicable): If the product packaging or listing description makes any structure/function claims (e.g., "Supports bone strength", "Promotes immune health"), the label must display the mandatory, boxed FDA disclaimer verbatim:
"This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease."

Infant & Toddler Supplements and Other Nutritional Products

Infant and toddler supplements and other nutritional products are subject to additional safety and compliance requirements due to their intended use for young children.
Only invite-only sellers may list products in this category.

Permitted Infant & Toddler Supplements

Only the following products may be listed. Products outside this list are not allowed at this time.
Infant Products
  • Vitamin D drops
  • Iron drops
Toddler Products (typically ages 1–3)
  • Iron supplements
  • Digestive nutritional supplements
  • Probiotic or prebiotic supplements
  • Probiotic or prebiotic drinks
  • Electrolyte drinks
  • Basic multivitamins
  • Vitamin D drops

Claims You Cannot Make

Your product must not claim that it:
  • Treats, cures, or prevents diseases
  • Replaces medical treatment
  • Provides unapproved medical benefits
    • Examples include “treats colic” or “cures reflux”
All claims are reviewed under platform policy and applicable FDA and FTC (Federal Trade Commission) regulations.

Required Information on Your Product Listing

Your product page must clearly display:
  • Intended age range
  • Dosage form (drops, liquid, chewable, etc.)
  • Active ingredients and strength per serving
  • Key safety warnings
  • Whether the product is classified as a dietary supplement or an OTC (Over-the-Counter) medication
NOTE: Sellers do not independently determine a product's classification. Whether a product is a dietary supplement or an OTC medication follows its formulation and FDA regulatory status. Products that are OTC medications are governed by TikTok Shop's Over-the-Counter (OTC) Medications Requirements. Sellers should list them under that set of requirements rather than declaring a classification here.

Documents You Must Submit (Per Product)

Product Label

Upload the complete product label, including:
  • Front label
  • Supplement Facts or Drug Facts panel
  • Directions for use
  • Warnings

Product Lab Test Report

Accepted Test Report TypesThe test report must be one of the following:
  1. A valid test report from TikTok Shop Accredited Partner Laboratories (listed below)
  2. A valid test report from an in-house ISO/IEC 17025–accredited laboratory, plus a valid ISO certificate
  3. A valid test report from an in-house laboratory, plus a valid cGMP certificate compliant with 21 CFR 111 or 21 CFR 117
TikTok Shop Accredited Partner LaboratoriesAccepted partner laboratories include:
Test Report RequirementsAll submitted test reports must meet all of the following:
  • Issued within the last 180 days
  • Cover products that match the purchase invoice, including brand and manufacturer details
  • Display the same company name and address as the selling account
    • If the seller is the manufacturer, the manufacturer listed on the report must match the selling account
Required Test ContentA valid test report must include:
  • Microbiological testing
  • Heavy metals testing
  • Contaminant testing, such as pesticides or residual solvents (as labeled on the report)
  • Content claims / potency / label claim verification
    • The reported amount of each active ingredient per dosage unit must fall within the permitted tolerance range.

FD&C Act Compliance Attestation

You must submit a written statement confirming that the product:
  • Is correctly classified as a dietary supplement
  • Is manufactured according to FDA requirements
  • Uses only permitted ingredients
  • Is properly labeled
  • Is not unsafe or misleading
  • Complies with FDA and FTC rules for marketing and claims
The attestation also confirms the product is correctly classified per its FDA regulatory status; as noted above, sellers do not make independent classification decisions, and OTC medications fall under the OTC Medications policy.

Manufacturing Compliance (Manufacturers Only)

Provide proof that your facility follows FDA manufacturing requirements, such as:
  • FDA food facility registration
  • cGMP certification
  • ISO or HACCP (Hazard Analysis Critical Control Point) certification (if applicable)

Enforcement Actions and Appeals

We regularly review your shop's compliance with this document and our Restricted Products Policy. If any violations are identified, TikTok Shop may take enforcement action at our sole discretion.
Prohibited Claims ViolationsFor listings that violate our prohibited disease, medical, or FDA/regulatory claims rules, enforcement follows a tiered approach:
  • First violation: The listing will be deactivated. You will have the opportunity to correct the non-compliant claims and reactivate the listing.
  • Second violation and beyond: The listing will be frozen. A frozen listing cannot be reactivated until the violation is reviewed and resolved.
High-Dose ViolationsFor listings where a single serving exceeds the NIH-established daily Tolerable Upper Intake Level (UL) for a vitamin or mineral, enforcement is immediate:
  • The listing will be frozen without prior notice.
  • Because compliance is determined by the product's actual formulation, superficial modifications to the Product Detail Page (such as manually lowering the stated serving size or nutrient amounts) will not result in reinstatement.
  • To reinstate the listing, the physical product must be reformulated so that the per-serving concentration falls below the applicable UL, and a revised, matching Certificate of Analysis (COA) must be submitted with an appeal through Seller Center.
Other ViolationsFor all other compliance violations related to dietary supplements, TikTok Shop may take actions including but not limited to:
  • Removing your ability to sell in this category
  • Deducting points from your account health
  • Removing product listings
For more information on enforcement actions, see our Seller Enforcement Policy. To appeal an enforcement action, visit the Appeals section.
This policy is provided for informational purposes to help sellers understand TikTok Shop's requirements. It is not legal advice and does not create any additional legal obligation beyond applicable law. Sellers are solely responsible for complying with all applicable federal, state, and local laws, including any changes to those laws or regulations after publication of this policy, and should consult their own legal counsel with questions about their specific obligations.

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