Policy AdvisorPagesChangesCreator Summary

How to Report a Shop Name or Profile Photo for IP Infringement

US Academy / Knowledge Base / Policy Course / Seller: Intellectual Property Rights

Open TikTok Source
Status
failing (85)
Canonical TikTok URL
https://seller-us.tiktok.com/university/essay?knowledge_id=2918995032442641
TikTok Page Date
Last Checked
First Captured
Latest Detected Change
No detected changes
Captured Versions
1
Consecutive Failures
85

Latest crawl issue: HTTP 404

Creator TL;DR

AI-generated from the captured TikTok policy text. Verify against the TikTok source before acting.

TikTok Shop says rights owners can report shops that use a trademarked brand name as a shop name or a copyrighted image as a shop photo without permission. Use the IP reporting webform and provide the required account links, rights details, and supporting documents.

Key points

  • Use the IP reporting webform for storefront-level IP issues.
  • Report shop name or shop photo; do not use the video/creator/LIVE/product options for this issue.
  • Provide each infringing profile link on its own line.
  • For trademark reports, include registration number, trademark name, owner name, jurisdiction, and a trademark certificate.
  • For copyright reports, include a registered copyright certificate and original files.
  • Authorized representatives must upload a signed Letter of Authorization.
  • Type a legal name as the digital/electronic signature and submit the form.

Say / show

  • Report a shop name or shop photo that uses your IP without authorization.
  • Use Shop, Shop Name or Shop Photo as the report type.
  • Select Trademark for unauthorized trademark use.
  • Select Copyright for copyrighted shop photo use.
  • Attach clear, scanned or high-quality supporting documents.
  • Verify all details match the webform before submitting.

Do not say / show

  • Do not say this process is for video, creator account, LIVE, or product reports.
  • Do not submit incomplete or mismatched registration details.
  • Do not omit the required certificate or original files for copyright reports.
  • Do not skip the LOA if you are an authorized representative.

Violation risks

  • Incorrect or incomplete information may lead to rejection.
  • If the report is valid, a shop name may be required to change and a shop photo may be removed.
  • Review timing is typically within 2 business days, but this is not guaranteed.

Who it affects

  • Rights owners
  • Authorized representatives
  • Sellers using a shop name or shop photo that allegedly infringes trademark or copyright

Source notes

  • This summary is based only on the provided TikTok source text; verify against the TikTok page before acting.
  • The source says to use the official TikTok Shop Intellectual Property Reporting Webform for TikTok Shop United States of America.
  • The source says to include one infringing link per line if reporting multiple accounts.

Confidence: high · Model: gpt-5.4-mini · Prompt: creator-policy-summary-v1

Readable Policy Copy

Captured policy content rendered without TikTok navigation, scripts, tracking markup, or page chrome. Source: article-html.

Overview

Protecting your intellectual property (IP) is a priority on TikTok Shop. As a rights owner, you can report sellers who use your intellectual property without authorization. This includes using your trademarked brand name as a shop name or your copyrighted image as a shop photo. Use our IP reporting webform to submit a report.This guide walks you through the necessary steps to submit a complete and accurate report regarding storefront-level infringements, covering both Trademark and Copyright reporting pathways.

Before You Begin

Before submitting your Notice and Takedown (NTD) report, please ensure you have the following information and documents ready:
  • Links to the infringing accounts: To find the link, go to the infringing account's profile on TikTok Shop, tap the Share button, and then tap Copy link. If you are reporting multiple links, you will need to list each one on its own line.
  • Your Intellectual Property Rights (IPR) details: You will need your IPR Registration Number, IPR Registration Name, IPR infringement description, and the name of the IPR Owner.
  • Supporting documents:
    • A clear written description of how the shop name or shop photo infringes upon your IP
    • Infringing TikTok Shop Account URL
    • Official IPR documentation (for example, your official trademark registration certificate, copyright registration certificate, and other relevant documentation)

Trademark Reporting Pathway

Follow these detailed steps if you are reporting an unauthorized use of your registered trademark in a shop's Name or Profile Photo.
  1. Access the Reporting Webform: Navigate to the official TikTok Shop Intellectual Property Reporting Webform for TikTok Shop United States of America.
  2. Provide Reporter Information
    • Reporter Name: Enter your full legal name or your company's name.
    • Contact Email: Provide an active email address where our support team can reach you regarding the report status.
    • Relationship to Rights Owner: Select your role from the dropdown (for example, "I am the IPR Owner" or "I am an Authorized Representative").
  3. Select Report Type: Under the Report type section, select Shop, Shop Name or Shop Photo. (Note: Do not select "Video", "Creator account", "LIVE", "Product", for storefront-level impersonation).
  4. Select the Infringement Type
    • Locate the dropdown menu labeled "IPR Type".
    • Select Trademark.
  5. Select the Complaint Reason
    • Trademark infringement in shop name
    • Trademark infringement in shop photo
    • Trademark infringement on both shop name and shop photo
  6. Provide the Report Account: In the Report Account text box, paste the profile link(s) of the infringing account(s) you copied earlier. Remember to place each link on a separate line.
  7. Describe the Infringement: In the designated description box, explain exactly how the reported shop name or shop photo infringes upon your intellectual property.
  8. Enter Specific Trademark Details
    • Registration Number: Input your official trademark registration number.
    • Trademark Name: Type the exact trademark text as it appears on your official registration.
    • Name of IPR Owner: Type the name of the owner of the trademark as it appears on your official registration.
    • Registration Region/Jurisdiction: Select the country or region where your trademark is legally registered and actively enforced.
  9. Upload Required Documentation
    • Click Upload File under the "Upload IPR Document" section.
    • You must attach a clear, scanned copy or high-quality image of your official Trademark Registration Certificate.
    • Note: If you are an 'Authorized Representative', you must also upload a valid Letter of Authorization (LOA). The LOA must be signed by the trademark owner and state that you can make IP complaints on their behalf.
  10. Sign and Submit
    • Read the legal declaration confirming that the information provided is accurate and under penalty of perjury.
    • Type your full legal name into the Digital Signature box.
    • Click Submit to finalize your Trademark report.

Copyright Reporting Pathway

Follow these detailed steps if another shop is using your original artwork, photography, or copyrighted logo as their Profile Photo (Avatar) without your permission.
  1. Access the Reporting Webform: Navigate to the official TikTok Shop Intellectual Property Reporting Webform for TikTok Shop United States of America.
  2. Provide Reporter Information
    • Reporter Name: Enter your full legal name or your company's name.
    • Contact Email: Provide an active email address where our support team can reach you regarding the report status.
    • Relationship to Rights Owner: Select your role from the dropdown (for example, "I am the IPR Owner" or "I am an Authorized Representative").
  3. Select Report Type: Under the Report type section, select Shop, Shop Name or Shop Photo. (Note: Do not select "Video", "Creator account", "LIVE", "Product", for storefront-level impersonation).
  4. Select the Infringement Type
    • Locate the dropdown menu labeled "IPR Type".
    • Select Copyright
  5. Select the Complaint Reason
    • Copyright infringement in shop photo
  6. Provide the Report Account: In the Report Account text box, paste the profile link(s) of the infringing account(s) you copied earlier. Remember to place each link on a separate line.
  7. Describe the Infringement: In the designated description box, explain exactly how the reported shop name or shop photo infringes upon your intellectual property.
  8. Upload Proof of Infringement
    • To demonstrate copyright ownership, you must complete both of the following fields:
      • Upload Registered Copyright Certificate; And
      • Upload Original Files: Provide exact images of the copyrighted photo(s) or copyrighted work, and any other images to support your claim.
      • Note: If you are an 'Authorized Representative', you must also upload a valid Letter of Authorization (LOA). The LOA must be signed by the trademark owner and state that you can make IP complaints on their behalf.
  9. Type of Copyrighted work: Choose the category that best matches your registered copyrighted work.
  10. Agree to Statements: Carefully read the Statement section and check the applicable boxes. This confirms you have a good faith belief of the infringement, that the information is accurate under penalty of perjury, and that you are authorized to act on behalf of the IPR owner.
  11. Sign and Submit: Enter your full legal name in the Signature box as your electronic signature, then submit your report.

Important Notes & FAQs

  • How long does the review process take?
Once your report is successfully submitted, our Intellectual Property team typically reviews the claim within 2 business days. You will receive an update via the contact email you provided.
  • What happens if my information is incorrect?
Accuracy is strictly required. Ensure that Trademark Registration Numbers, URLs, and attached certificates perfectly match the information entered in the webform. Mismatched or incomplete details may result in a rejection of your report. If a report is found to be valid, the consequences for the infringing party are directly related to the violation; for example, an infringing shop name will require a name change, while an infringing shop photo will be removed.

Snapshots

CapturedTikTok Page DateVersionHash
View captured copy 16197cb4a181

Detected Changes

No content changes have been detected after the first captured baseline.

Policy Advisor

Fast policy guidance from captured TikTok Shop snapshots.

Open full advisor