Policy AdvisorPolicyTikTok Source

Pre-Owned Products Requirements

Captured: TikTok page date: Hash: f5e9ab22dac6

Creator TL;DR

AI-generated from the captured TikTok policy text. Verify against the TikTok source before acting.

TikTok Shop allows some pre-owned products, but sellers may need qualification, invite-only approval, and proof of authenticity. Listings must accurately disclose condition and key product details, and sellers must follow both this policy and the Restricted Products Policy.

Key points

  • Pre-owned means previously owned, used, secondhand, or opened packaging.
  • Some categories need qualification; some are invite-only.
  • All pre-owned products need a Certificate of Authenticity.
  • Listings must disclose condition, defects, and required attributes.
  • Luxury watch listings need extra detail on parts, accessories, and service history.
  • Shipping insurance is required for pre-owned items valued at $250 or more.
  • Returns are only eligible for items damaged or defective on arrival.

Say / show

  • Use the lower condition grade if unsure between two grades.
  • Submit the COA within 24 hours after purchase, excluding weekends and holidays.
  • Disclose brand, model, reference number, included accessories, and service history for pre-owned luxury watches.
  • Use approved third-party authentication when eligible.
  • Allow a 1-hour cancellation window after purchase.

Do not say / show

  • Do not overstate condition or hide known defects.
  • Do not list invite-only pre-owned categories unless you are an invited seller.
  • Do not claim a watch is “all original” if it has non-factory parts.
  • Do not say “full set” if boxes, papers, or accessories are missing.
  • Do not make unsupported value claims like “guaranteed to appreciate.”

Violation risks

  • Account Health Rating deductions.
  • Listing removal.
  • Loss of access to sell products.
  • Customer refunds.
  • Removal of non-compliant content.
  • Livestream interruption or restriction.
  • Suspension of category access for repeated or serious violations.

Who it affects

  • Sellers listing pre-owned products on TikTok Shop.
  • Sellers in pre-owned luxury bags, luggage, accessories, footwear, apparel, fine jewelry, and watches.
  • Sellers using third-party or in-house authentication.
  • Creators/sellers promoting pre-owned items in livestreams or videos.
  • Sellers handling pre-owned order fulfillment, cancellations, and returns.

Source notes

  • Verify the current TikTok source before acting; policy details can change.
  • This summary is based only on the provided source text.
  • Pre-owned products are also subject to TikTok Shop’s Restricted Products Policy.
  • TikTok Shop’s COA review is described as a compliance check only; sellers remain responsible for product authenticity and accuracy.

Confidence: high · Model: gpt-5.4-mini · Prompt: creator-policy-summary-v1

Readable Policy Copy

Captured policy content rendered without TikTok navigation, scripts, tracking markup, or page chrome. Source: article-html.

Key Points:
  • To sell pre-owned products, sellers may need to complete a qualification process. This can be done through the Qualification Center portal.
  • Pre-Owned Apparel, Fine Jewelry, and Luxury Watches are invite-only categories. Selling in these categories is available only to select qualified sellers.
  • All Pre-Owned Products must include proof of authentication. This can be through an approved third-party service or in-house authentication.
  • Product listings must clearly disclose condition, defects, and required attributes.
This document outlines the requirements for selling Pre-Owned Products on TikTok Shop to ensure product authenticity, quality, and accurate condition disclosure. Pre-owned products are also subject to our Restricted Products Policy. Sellers must comply with both this document and the Restricted Products Policy when listing pre-owned products.

Pre-Owned Products

Pre-owned products are items that were previously owned, used, or secondhand. Any products with packaging that has been opened are also considered pre-owned.

Requirements for Pre-Owned Product Categories

Selling in certain Pre-Owned categories requires additional steps to ensure product authenticity and quality.
  • Pre-Owned Luxury Bags, Luggage, Accessories, and Footwear may require a category qualification process. This involves submitting documentation to confirm eligibility.
  • Pre-Owned Apparel, Fine Jewelry, and Luxury Watches are available to invited sellers only.

Permitted Pre-Owned Product Categories

Pre-Owned Luxury Bags, Luggage, and Accessories
  • efined as authenticated luxury or designer handbags with a minimum list price, the price at which the item is offered for sale on TikTok Shop, of $200. Minimum condition grade must be Good.
Pre-Owned Luxury Footwear
  • Defined as authenticated footwear with a minimum list price of $50. Minimum condition grade must be Good.
Pre-Owned Luxury Apparel
  • Invite-only
  • Defined as authenticated luxury or designer apparel with a minimum list price of $50. Minimum condition grade must be Good.
Pre-Owned Fine Jewelry
  • Invite-only
  • Defined as authenticated luxury or designer fine jewelry with a minimum list price of $200. Minimum condition grade must be Good.
Pre-Owned Luxury Watches
  • Invite-only
  • Defined as authenticated watches with a minimum list price of $1,000. Minimum condition grade must be Good.

Condition Guide

ConditionWear AppearanceStructure & PartsFunction
NewUnused and unworn, with no signs of prior use.
No visible scratches, scuffs, stains, fading, discoloration, creasing, tarnishing, or other signs of wear.
No damage or deformation. All essential parts are present and intact.
Fully functional and usable as intended, where applicable.
ExcellentLike new, with little to no visible signs of wear.
May show only faint surface marks, fine scratches, light creasing, or other minimal imperfections that do not noticeably affect appearance.
No material damage or deformation. All essential parts are present and intact.
Fully functional and usable as intended, where applicable.
Very Good Shows light but visible signs of normal use; overall condition remains well maintained.
May show light scratches, scuffs, wear, fading, creasing, tarnishing, or similar signs of use.
Minor wear is acceptable, but the item and all essential parts must remain complete and secure.
Fully functional and usable as intended, with no issues affecting normal use, where applicable
GoodShows noticeable signs of normal use but remains in acceptable overall condition.
May show noticeable scratches, scuffs, wear, fading, stains, discoloration, tarnishing, or other cosmetic imperfections.
Noticeable wear or minor non-essential damage is acceptable, but there must be no major damage, significant deformation, or missing essential parts.
Must remain usable as intended. All essential functions must operate normally, where applicable.
Fair(Not Eligible for Sale on TTS)Shows heavy or extensive signs of use and falls below the platform’s minimum acceptable condition.
May show severe wear, deep scratches, heavy staining, significant fading or discoloration, or other material cosmetic defects.
May have major damage, significant deformation, loose or broken parts, missing essential parts, or other issues affecting normal use.
Has issues that affect normal use or intended functionality, or otherwise falls below the Good standard.
If a seller is unsure between two condition grades, the lower grade must be used. Sellers must not overstate conditions or hide known defects. Material misgrading may result in enforcement action.

Authentication Requirements

All pre-owned products must include a Certificate of Authenticity (COA).
Pre-Owned Luxury Bags, Luggage, and Accessories & FootwearCOA can be issued by one of the following:
  • An approved third-party service
  • The seller’s approved in-house authentication program
Pre-Owned Luxury Apparel and Fine JewelryCOA must come from an approved third-party service
Pre-Owned Luxury WatchesCOA must come from the seller’s approved in-house authentication program. Third-party authentication is not accepted.
Certificates must be submitted within 24 hours after purchase. This excludes weekends and holidays.Orders may be canceled automatically if TikTok Shop cannot validate the COA. Sellers are responsible for all costs and inventory losses resulting from non-approved certifications.TikTok Shop's review of any Certificates of Authenticity is a compliance check only. TikTok Shop does not warrant, guarantee, or independently verify the authenticity, condition, or provenance of any pre-owned product. Sellers remain solely responsible for the accuracy of all authenticity, condition, and provenance representations.

Approved Third-Party Authentication Services and Agencies

Pre-Owned Luxury Bags, Luggage, Accessories, Footwear, Apparel, and Fine Jewelry are eligible for third-party authentication when verified by an approved service.
3P AuthenticatorCertificate Scope
EntrupyPhysical item only, based on device-captured microscopic images (not simple photos — requires their proprietary scanning hardware/device).
Real AuthenticationThe determination is based on external markings, craftsmanship, and other visible characteristics, as assessed through the images and information provided
LegitMarkAuthenticators examine tags, logos, materials, construction quality, shape, and other brand-specific markers
LegitAppDigital-only, expert-led and AI-assisted assessments based solely on photos, videos, and metadata submitted
CheckCheckDigital authentication opinions for sneakers, luxury handbags, and other listed categories, based on user-submitted images and information.

Luxury Watch Listing Requirements

Sellers offering pre-owned luxury watches must clearly disclose:
  • Brand, model, and reference number
  • Whether the original box, warranty card, manual, purchase receipt, extra links, and other papers or accessories are included
  • Service history, including the last known service date and whether the service was performed by an authorized or independent servicer, or a statement that no service history is available
  • Whether any dial, bezel, crystal, bracelet, clasp, movement component, or other material part is aftermarket, replacement, or non-factory
  • Whether the watch is assembled from mixed non-factory parts or otherwise constitutes a “franken” build
Claims that are unsupported or otherwise inaccurate must be avoided. This includes, but is not limited to:
  • "All original" when non-factory parts are present
  • "Full set" when material boxes, papers, or accessories are missing
  • "Guaranteed to appreciate" or similar value claims

Order and Fulfillment Requirements

Dispatch and Authentication

  • For pre-owned products that need post-sale authentication, the dispatch timeline starts after TikTok Shop approves the COA.

Proof of Delivery, Signature Confirmation, and Insurance

  • Sellers are required to purchase signature confirmation or Signature on Delivery.
  • Sellers are required to purchase shipping insurance if their pre-owned products have a value of $250 or more.
  • Sellers must provide evidence if there is a payment dispute or if the customer does not receive the item.

Order Cancellation and Returns

  • Sellers must allow a 1-hour cancellation window after a purchase.
  • Customers may request cancellation after this window. Sellers are not obligated to accept.
  • Returns and refunds are only eligible for items that are damaged or defective upon arrival.
  • For more information, see Customer Order Cancellation, Return, and Refund Policy.

Enforcement Actions and Appeals

TikTok Shop regularly reviews shops, listings, videos, livestreams, and seller activity for compliance with this document and the Restricted Products Policy. If any violations are identified, TikTok Shop may take enforcement action at its sole discretion. This may include, but is not limited to:
  • Deducting points from the seller's Account Health Rating
  • Removing product listings
  • Revoking the seller's access to offer products for sale
  • Issuing refunds to customers
  • Removing non-compliant content
  • Interrupting or restricting livestream activity
  • Suspending category access for repeated or serious violations
For more information on enforcement actions, refer to the Seller Enforcement Policy. To appeal an enforcement action, visit the Appeals section for guidance.
This policy is provided for informational purposes and is not legal advice. Sellers are responsible for complying with all applicable federal, state, and local laws, including the FTC Guides for the Jewelry, Precious Metals, and Pewter Industries, and should consult their legal counsel as needed.

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